File:Initial Assessment of New Wikipedia Portal's Search Box Deployment.pdf

Summary

Description
English: On 10 March 2016 the Discovery/Portal team deployed a change to the Wikipedia Portal (wikipedia.org) as a result of a successful A/B test. However, when looking at the Discovery Dashboards, we noticed that the clickthrough rates we were seeing did not align with our expectations of the positive impact of the change. In this report we performed an intervention analysis of the clickthrough rate time series data. We found that the deployment of the new search box with suggestions has had a statistically significant positive impact (p = 0.011) on the search clickthrough rate, raising it by approximately 1.88% on average.
Date
Source Own work
Author MPopov (WMF)

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Category:Trademarks and logos of Wikimedia#Initial%20Assessment%20of%20New%20Wikipedia%20Portal's%20Search%20Box%20Deployment.pdf Category:Wiki Research Category:Wikimedia Discovery Category:Wikipedia.org Portal Category:Search in Wikipedia
Category:CC-BY-SA-4.0 Category:Files uploaded by Wikimedia Foundation staff Category:Search in Wikipedia Category:Trademarks and logos of Wikimedia Category:Wiki Research Category:Wikimedia Discovery Category:Wikipedia.org Portal